An Analysis on the Future of Digital Investment Deployment in Vietnam

Assoc. Prof., Dr. Phan Tran Trung Dung – Foreign Trade University

Abstract:

This paper investigates the potential for Vietnam to become a significant player in the rapidly evolving digital investment sector. Digital investment, encompassing tools like robo-advisors and neobrokers, represents a transformative shift in how individuals and institutions manage financial assets. By leveraging global trends, Vietnam’s youthful demographic, growing internet penetration, and government-led digital transformation initiatives provide a solid foundation for the expansion of digital investment platforms.

The study explores the key drivers fueling this growth, including technological innovations, cost efficiency, and increasing financial inclusion. It also highlights opportunities such as localized solutions, micro-investments, and integration with banking systems, which can propel Vietnam’s digital investment ecosystem. However, challenges like regulatory ambiguities, market trust, and competition from global players pose significant barriers.

The paper concludes with strategic recommendations for fostering growth, emphasizing the need for a robust regulatory framework, public awareness campaigns, and partnerships to overcome challenges and unlock Vietnam’s full potential in the digital investment space.

See file

Keywords: Digital investment, neo-broker, robo-advisor.